Client
Monson
Sector
Logistics
Year
2022
Disciplines
Brand Strategy
Creative Direction
Identity Design
Web Design & Development
Copywriting
Overview
With a number of environmental, financial, legal, and geographic challenges to navigate at every step of the way, it's fair to say shipping bulk commodities across the globe is no mean feat. What is more impressive, is doing this successfully for over 40 years across 30+ offices around the world; introducing Monson.
Working extensively with their team for over 6 months we implemented a refined communications strategy and re-design of their brand identity which focused on their collective experience as a team, their commitment to clients, and their independent development of innovative technology.
Amplifying all of the work and services they provide behind the scenes we successfully reimagined their identity and communicated the fact that shipping isnβt just about moving cargo from A to B; it's about everything in between and beyond.